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COLLECTION
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“Lala is the realisation of a vision” ,explains Marco Zito. “While with L’Ala Outdoor we focused on the structure as a natural skeleton, with Lala Indoor we ‘dressed’ that frame with tailored softness. It’s a collection designed for architects who want versatility without compromising on a strong, sustainable identity.”
Lala: Achieving stylistic continuity between indoor and outdoor spaces
Lala introduces a fluid, biophilic living space that blurs the lines between inside and out. Its enveloping volumes and tailored details offer superior comfort with a sustainable soul — a sophisticated addition that completes the stylistic vision of L’Ala Outdoor.
Lala: Design Flexibility and Dual Identity
At the heart of the Lala project lies refined formal versatility. Throughout the collection, the silhouette is defined and tailored by the choice of armrest: on one hand, a minimalist design intended for pristine, essential spaces; on the other, a striking ‘corolla’ shape that evokes natural elements, bringing a strong emotional character and a unique sculptural personality to the seat.
Architectures of Comfort for Hospitality Spaces
Defined by soft volumes and generous padding, this collection is crafted to provide unparalleled comfort and a restorative tactile experience. The functional and versatile range meets the most sophisticated interior design needs of the hospitality sector. In the refined setting of a hotel lounge, the cosy, protective Bergère creates a seamless dialogue with the Sofa, whose calibrated proportions are made for genuine relaxation—a design synergy created to make every space unique.
Contemporary Geometry and Iconic Heritage
In this lounge configuration, the minimal armrests accentuate the purity of the silhouette, allowing the fabric to take on the noble task of defining the space. The modern geometries designed by Marco Zito complement the Stork pattern, created in the 1970s by Gianfranco Frattini—a cultured dialogue between memory and modernity that gives the seat dual aesthetic and architectural value.
Lightness, stackability and contract flexibility
Lala’s convivial spirit comes to life in this lightweight, stackable dining chair, where design versatility meets a fresh and welcoming aesthetic. With its distinctly contemporary proportions, the chair seamlessly adapts to the dynamic needs of the contract sector, defining the space around the table with a crisp, refined line.
L’Ala Outdoor Furnishes Le Fucine Sporting Club
The outdoor areas of the complex feature L’Ala Outdoor, which adds a touch of authentic refinement by alternating inviting lounge areas with sophisticated dining spaces.
This project enhances a unique destination in the Friuli region—a true landmark where excellence in hospitality, a passion for sports, and fine dining come together.
Lala & L’Ala: The Ecosystem for Indoor and Outdoor Spaces
Lala inside; L’Ala outside—an invisible boundary where the indoors and outdoors coexist in perfect harmony. This aesthetic continuum brings a single design vision to life through mirroring, coordinated solutions. It is a valuable proposal for interior designers and contract professionals, created to shape fluid spaces where the style of the architecture and the landscape flow seamlessly into each other.
Lala takes the spotlight
The new language of biophilic well-being.
The prestigious journal Architektur und Planung is focusing in depth on the Lala collection in its June issue. This significant recognition celebrates our design vision across the pages of one of the leading publications in architecture and design.
Our values
Respect: The Foundation of Every Relationship
At New Life, respect is one of our twelve core values and guides all our choices, projects, and collaborations. To us, this means putting people at the centre of everything we do and valuing diversity as an invaluable source of growth. It means taking care of our craftsmanship and ensuring high-quality standards and transparent processes. It also means looking to the future responsibly and supporting a development model that respects the environment and our local resources.
To us, respect means building trust every day — with our team, our partners, and everyone who chooses our designs for their spaces.
